Tuesday, May 20, 2014

Mobile Finum et Bonum

Many have asked. Why is Mofibo called Mofibo. There might be several answers - but here is at least one of them. It all starts with a language called the mother of all languages: latin.

MOBILE [mo:bilæ]. Means movable and mobile. We aim to deliver a product to all customers that brings the best possible mobile features - based on the initial idea that you can take a vast library of books with you in your pocket.

FINUM [fi:nåm]. Means trustworthy and reliable. We aim to be the best possible partner for our content partners. Our vision and belief is that we increase the total reading and that we support the digitalization of the book industry in a sustainable way.

BONUM [bo:nåm]. Means good and easy. Our product and customer experience is, and will always be, based on an aim to be easy to use. We only exist because of our customers and we are here to help if there are any questions.

Monday, May 19, 2014

Mofibo goes Telco

Today it has been announced that Mofibo is partnering with the biggest Telco and Cableco in Denmark - the TDC Group. The partnership enables mobile and broadband customers to buy Mofibo as part of their TDC subscription. Customers get the exact same product as they are used to with a saving (20% off - 79 dkk instead of 99 dkk per month), and Mofibo gets an important new and quite large new sales channel.

We are proud and super excited at Mofibo HQ about this launch which has been in the making for several months now.

The official press release from TDC can be read here - and product presentations (in Danish) can be seen for TDC here and YouSee here

Saturday, May 10, 2014